Connect Klaviyo to your tech stack.
Integrate Klaviyo's email and SMS marketing automation platform across your entire operational toolkit. The Flows360 Klaviyo integration enables bidirectional data syncs, allowing you to connect customer profiles, campaign engagement, and segmentation data with any other application in your stack. Automate workflows between Klaviyo and your CRM, e-commerce backend, or customer data platform. Trigger personalized campaigns based on events in other systems, unify customer profiles with marketing engagement data, and build comprehensive dashboards that measure campaign ROI against sales and support metrics. Eliminate manual data entry, break down data silos, and scale your marketing operations with a robust, reliable integration.
Common use cases
- Sync new Shopify customers to a Klaviyo welcome series list.
- Trigger targeted Klaviyo SMS campaigns based on purchase events in your ERP.
- Update Salesforce contacts with Klaviyo email engagement data.
- Build a unified customer view in a CDP by syncing Klaviyo profile data.
- Automate abandoned cart recovery campaigns using real-time data from your commerce platform.
Sync scenarios
- Customer profiles and lists
- Email and SMS campaign events
- Audience segments
- Product catalogs and metadata
- Promotional codes and discounts
- Campaign performance metrics
Actions
- add_to_list
- create_campaign
- list_records
- campaign_sent
Frequently asked questions
What kinds of data can I sync with the Klaviyo integration?
You can sync customer profiles, lists, segments, campaign events (sends, opens, clicks), and metrics. The integration also supports product catalog and promotional code data from e-commerce platforms like Shopify.
Can I connect Klaviyo with my CRM?
Yes. You can establish a bidirectional sync between Klaviyo and CRMs like Salesforce or HubSpot to keep customer and lead data consistent across both marketing and sales platforms.
Does this integration support custom fields and events?
Yes. The Flows360 Klaviyo connector can map and sync custom properties on customer profiles and custom events, allowing for highly personalized and targeted automation workflows.