Connect your ad spend to your bottom line by automating campaign management and unifying performance data.
Flows360's Google Ads integration provides a robust, API-driven solution for automating campaign workflows and consolidating performance data. Move beyond manual CSV uploads and browser-based management. Trigger campaign status changes, update budgets, and adjust ad group targeting based on signals from other systems in your stack.
Connect Google Ads to your CRM to upload offline conversions and sync lead form submissions, giving you a complete view of your funnel from click to close. Pipe campaign, ad group, keyword, and performance report data directly into your data warehouse like BigQuery or Snowflake to build a unified, cross-channel marketing picture.
Automate the operational tasks of running your ad account to focus on high-level strategy. Use our platform to create rules that automatically pause poor-performing ad groups, add new keywords, or adjust budgets based on real-time performance metrics.
Common use cases
- Automated Campaign Management
- Offline Conversion Tracking
- Cross-channel Performance Reporting
- Lead Form & CRM Sync
- Custom Audience Automation
Sync scenarios
- Sync lead form submissions to Salesforce or HubSpot
- Upload offline conversions from your CRM to Google Ads
- Update campaign budgets based on rules in your database
- Pull performance reports into your data warehouse
- Pause campaigns and ad groups from a centralized dashboard
Objects supported
- Campaign
- Ad Group
- Ad
- Keyword
- Budget
- Conversion Action
- Customer Segment
- Performance Report
Actions
- create_campaign
- update_campaign_budget
- pause_ad_group
- add_keyword_to_ad_group
- run_search_report
- upload_offline_conversion
- campaign_status_changed
- new_lead_form_submission
Frequently asked questions
What can I do with the Google Ads integration?
You can automate campaign management (create, update, pause), sync audiences, add keywords, and pull performance reports. You can also sync lead and conversion data between Google Ads and your CRM or other systems.
How does this help with reporting?
Our integration allows you to extract raw performance data for campaigns, ad groups, keywords, and conversions and load it into any data warehouse or BI tool. This enables you to build a single source of truth for marketing performance, combining ad spend data with data from your other channels.
Can I sync conversions from my CRM to Google Ads?
Yes. You can upload offline conversion events from your CRM or other systems to Google Ads, providing more accurate performance data and improving ad targeting.
Is it possible to automate budget changes?
Yes. You can build workflows that automatically update campaign budgets based on performance metrics or other business rules, ensuring you allocate spend effectively.
- Required scopes: 0
- Supported objects: 0
- Supported actions: 0
